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Analysis - IPO vs. Acquisition: The costs and benefits of each route

Posted by Mo Rassolli on May 29, 2019 12:56:14 PM

Instagram and Snap Inc. were born within months of each other, the former in 2010 and the latter in 2011. Both operated in photo and video-sharing social networking service space and focused primarily on millennial, social media-savvy users. However, this is all they have in common as one was acquired by the social media and social networking service giant Facebook, and the other chose to take the IPO (initial public offering) path - and this made all the difference in their fortune.

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Topics: IPO, merger, acquisition